Postcard from Africa: An overview of Africa’s PR scene
Are PR and communications really different in Africa than anywhere else? With the need for more sophisticated and nuanced communications, campaigning in Africa demands deep local knowledge. Djembe’s International Director, Kevin Nolan, shares an overview of Africa’s PR scene and the need for world-class stakeholder engagement that unleashes the power of radio and leverages social media as part of a well-thought-out communications campaign.
Read the full article: PRmoment