Hometown: Fes, Morocco.
Education: Master of Journalism.
Role at Djembe Communications: Account director.
Specialties: Journalism, communication, public relations.
Experience: 8 years of journalism TV / Press / Radio.
I’m passionate about PR because: Public relations is one of the main channels through which information and media coverage flow. Having gained exposure to the field of journalism, I am now more aware of the essential role that day-to-day communication plays in improving the quality of disseminated information and its attractiveness to the media. I also find the use of communication, as a tool in enhancing the development of companies, organizations and institutions, fascinating. In particular, the advisory role that aims to empower the client through publicity and development.
Dream Job: Account Director.
Best Way to Unwind from PR: Reading / Writing.
Memorable PR Homerun: None yet.
Favorite City for Business Travel: London.
Twitter or Facebook: Twitter.
Social Media of Choice: Twitter.
Window or Aisle: Window.